Definition of 'rebranding'
Example sentences containing 'rebranding'
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He has put a store refurbishment and rebranding programme at the forefront of his plans. Times, Sunday Times (2016)His rise has been one of the most successful rebranding exercises in history. The Sun (2009)Last year the partnership carried out a rebranding exercise and office refurbishment. Times, Sunday Times (2016)It is a rebranding exercise designed to pull the wool over the eyes of the public. Times, Sunday Times (2013)But it is more than a rebranding exercise. Times, Sunday Times (2011)Both were bold, city rebranding exercises. Times, Sunday Times (2009)Holiday Inn rebranding programme - the biggest in the history of the industry. Times, Sunday Times (2008)The transformation in Britain's worldwide image has been one of the successful rebranding exercises in modern history. Times, Sunday Times (2015)
Trends of 'rebranding'
Used Rarely. rebranding is in the lower 50% of commonly used words in the Collins dictionary
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Translations for 'rebranding'
British English: rebranding NOUN
Rebranding is the process of giving a product or an organization a new image, in order to make it more attractive or successful.
The expensive programme will involve an extensive rebranding of the airline.
- American English: rebranding
- Brazilian Portuguese: reformulação
- Chinese: 重塑
- European Spanish: renovación & de imagen
- French: changement d'image
- German: Imageänderung
- Italian: rebranding
- Japanese: イメージ変更
- Korean: 브랜드의 이미지 쇄신
- European Portuguese: reformulação
- Spanish: Renovación de imagen
Definition of rebranding from the Collins English Dictionary
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