English

CPM (abbreviation)

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an abbreviation for 'cost per mille' (cost per thousand), a method of costing website advertising where the advertiser pays per one thousand impressions (appearances of their ad)
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"That runs in stark contrast to display advertising such as billboardlike banners and tall, vertical "skyscrapers," which publishers sell per thousand, without the promise of a click. (The latter is called cost per impression, or CPM advertising, and is akin to television or print ads.)"

Submitted By: CollinsLanguage - 11/07/2019

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